How Cvent Helps Casinos Attract Group Business


A Casino is a public place where gamblers can play a variety of games. These include baccarat, blackjack, roulette, craps, poker and video poker. The casino makes its money by offering patrons games with a built-in advantage called the house edge. This edge, combined with the rake and other incentives, earns casinos enough to build elaborate hotels, fountains, giant pyramids and replicas of famous landmarks.

Casinos also take the sting out of losses by offering players rewards programs. These programs see players rack up points for every dollar they spend, regardless of whether they win or lose. Once they have a certain amount of points, they can redeem them for free meals, hotel rooms or other goodies.

Unemployment in a Local Area Can Fall When a Casino Is Established

A casino decreases unemployment by hiring skilled labor from the local area. However, this only happens if the casino is located in an urban or relatively urban area that has a relatively skilled work force. In a rural area, the casino may draw skilled labor from outside of the local area and thus leave the original population’s unemployment rate unchanged.

Group Business from Casinos

A casino is a great destination for group events. It can attract business travelers who have a free hour to kill in a town they’ve visited before or a group of friends who want to celebrate a bachelorette party. Using Cvent’s Competitive Ads(tm) to put your casino front and center when group event planners are searching for solutions in your market can help you attract more group business.